The $4B figure often quoted is misleading. It comes from PVL wanting to match the AFL's last deal that was worth $4.5B. But that was over 7 years and worth $643M per year. The NRL is doing a 5 year deal. To equal the AFL the deal needs to be $3.2B over that period.leeroy*NRL* wrote: Tue Jun 02, 2026 2:55 pmFoxtel Targets $4 Billion Exclusive NRL Deal to Block Nine Network over 5 years and is actively pursuing partnerships with Seven or Ten networks
Foxtel has pitched a $4 billion proposal to secure exclusive control of all National Rugby League (NRL) broadcast rights from 2028, aiming to freeze out Nine Entertainment.
The NRL's current deal is believed to be between $400M - $430M per year. They need a 55% increase to equal the AFL. With the current interest I'd say that is pretty much assured. If they got $4B it would be $800M per year and dwarf the AFL's deal. I can't see it getting that high. But then again PVL has been underestimated all his life. If he get's $800M per year it will be the deal of the century.


