RATINGS | SOFT LAUNCH FOR THE A-LEAGUE AS SPORTS FANS PREFER TO STICK WITH SUPERCARS
Kevin Perry
Viewers have failed to arrive for round one of A-League on its new broadcast home at Channel 10.
The decision to schedule a Sydney derby for round one of the new free-to-air broadcast deal appears to have been met by apathy from much of the rest of the country, with a national audience of just 146k (102k metro) tuning in for Saturday nights clash between the Western City Wanderers and Sydney FC.
The soft ratings results mean’s the match fell well out of the top 20 programs chart and had less free-to-air viewers than other Saturday programs including Bluey and the SBS World News.
By contrast, the Seven networks evening coverage of the Supercars Championship in Sydney achieved a national broadcast audience of 297k (150k metro) on 7mate.
https://tvblackbox.com.au/page/2021/11/ ... supercars/
Thoughts???