Talking Footy

Beaussie wrote: ↑Sun Sep 04, 2022 6:32 pm

Silent auction: Media execs in billion-dollar pitch for AFL rights
Zoe Samios
By Zoe Samios
September 4, 2022

The AFL is on the verge of securing a new multi-billion dollar deal to broadcast matches across Australia, but will pit its potential broadcast partners against one another for the last time on Monday in an effort to maximise cash for the code.

Media companies Nine Entertainment Co, Paramount, Seven West Media and Foxtel will present to the AFL’s top executives in what industry sources are describing as a silent auction designed to keep pressure on the current broadcast partners and generate more money than the $946 million being paid to the sport over the next two years.


The AFL is on the brink of a new multi-billion dollar deal.CREDIT:QUINN ROONEY/GETTY IMAGES

The media sources, who spoke on the condition of anonymity because negotiations are commercial in confidence, said the AFL organised the back-to-back meetings for this Monday despite the terms of a new agreement being all but signed with Seven and Foxtel. They are asking each broadcaster for their best and final bids and a deal could be signed before the end of the week.

Some executives believe the move is a way to maximise cash from the incumbents, while others have suggested the talks are ongoing because a deal could still land with Nine, the owner of this masthead, and its streaming service Stan.

Nine, Paramount, Seven, Foxtel and the AFL declined to comment.

Regardless of outcome, the AFL could receive up to $50 million per annum more than its existing deal, which would bring a five-year agreement to $2.6 billion. The AFL’s last long-term deal was $2.5 billion and ran for six years. The current deal runs from 2022 to 2024 and is costing the broadcasters $946 million in cash and contra (free advertising).

AFL chairman Richard Goyder and CEO Gillon McLachlan were spotted next to Seven West Media’s billionaire chairman Kerry Stokes at the match between the Fremantle Dockers and the Western Bulldogs on Saturday night, which made some industry executives believe the deal is all but done. Other media and AFL sources said the sporting body would not host the meetings on Monday if that was the case.

Seven and Foxtel were at loggerheads for months over key elements of a future arrangement, including the number of live matches on free-to-air. The AFL was considering delaying two free-to-air matches each week by up to two hours in interstate markets to give Foxtel more exclusivity for its streaming service Kayo Sports.

Media sources said those concerns are now resolved. A new deal will lead to AFL games in NSW and Queensland shown live exclusively on Foxtel and on a delay of up to two hours on Channel Seven under the terms that have been agreed. There will be no changes to the number of games on delay in South Australia and Western Australia and Victoria will be unaffected, according to the sources.


Seven West Media chairman Kerry Stokes sits alongside AFL boss Gill McLachlan in Western Australia on Saturday night.CREDIT:SCREENSHOT

Seven will be able to stream games on its online video service, 7Plus, and Foxtel will air AFL games exclusively on Saturdays each week.

A new deal with Seven West Media and Foxtel would not breach anti-siphoning laws, which determine which key sports and cultural events should be available for free and have been a major focus in this round of broadcast negotiations.

Communications Minister Michelle Rowland publicly warned the sporting code against reducing the amount of live matches that were available for free before speaking to key executives at the sporting body. Rowland is reviewing the laws, which only prevent Foxtel - not other streaming services - from putting major sporting events behind a paywall.

https://www.smh.com.au/business/compani ... 5bf03.html

AFLcrap1 wrote: ↑Sun Sep 04, 2022 7:01 pm

Beaussie wrote: ↑Sun Sep 04, 2022 6:32 pm

Silent auction: Media execs in billion-dollar pitch for AFL rights
Zoe Samios
By Zoe Samios
September 4, 2022

The AFL is on the verge of securing a new multi-billion dollar deal to broadcast matches across Australia, but will pit its potential broadcast partners against one another for the last time on Monday in an effort to maximise cash for the code.

Media companies Nine Entertainment Co, Paramount, Seven West Media and Foxtel will present to the AFL’s top executives in what industry sources are describing as a silent auction designed to keep pressure on the current broadcast partners and generate more money than the $946 million being paid to the sport over the next two years.


The AFL is on the brink of a new multi-billion dollar deal.CREDIT:QUINN ROONEY/GETTY IMAGES

The media sources, who spoke on the condition of anonymity because negotiations are commercial in confidence, said the AFL organised the back-to-back meetings for this Monday despite the terms of a new agreement being all but signed with Seven and Foxtel. They are asking each broadcaster for their best and final bids and a deal could be signed before the end of the week.

Some executives believe the move is a way to maximise cash from the incumbents, while others have suggested the talks are ongoing because a deal could still land with Nine, the owner of this masthead, and its streaming service Stan.

Nine, Paramount, Seven, Foxtel and the AFL declined to comment.

Regardless of outcome, the AFL could receive up to $50 million per annum more than its existing deal, which would bring a five-year agreement to $2.6 billion. The AFL’s last long-term deal was $2.5 billion and ran for six years. The current deal runs from 2022 to 2024 and is costing the broadcasters $946 million in cash and contra (free advertising).

AFL chairman Richard Goyder and CEO Gillon McLachlan were spotted next to Seven West Media’s billionaire chairman Kerry Stokes at the match between the Fremantle Dockers and the Western Bulldogs on Saturday night, which made some industry executives believe the deal is all but done. Other media and AFL sources said the sporting body would not host the meetings on Monday if that was the case.

Seven and Foxtel were at loggerheads for months over key elements of a future arrangement, including the number of live matches on free-to-air. The AFL was considering delaying two free-to-air matches each week by up to two hours in interstate markets to give Foxtel more exclusivity for its streaming service Kayo Sports.

Media sources said those concerns are now resolved. A new deal will lead to AFL games in NSW and Queensland shown live exclusively on Foxtel and on a delay of up to two hours on Channel Seven under the terms that have been agreed. There will be no changes to the number of games on delay in South Australia and Western Australia and Victoria will be unaffected, according to the sources.


Seven West Media chairman Kerry Stokes sits alongside AFL boss Gill McLachlan in Western Australia on Saturday night.CREDIT:SCREENSHOT

Seven will be able to stream games on its online video service, 7Plus, and Foxtel will air AFL games exclusively on Saturdays each week.

A new deal with Seven West Media and Foxtel would not breach anti-siphoning laws, which determine which key sports and cultural events should be available for free and have been a major focus in this round of broadcast negotiations.

Communications Minister Michelle Rowland publicly warned the sporting code against reducing the amount of live matches that were available for free before speaking to key executives at the sporting body. Rowland is reviewing the laws, which only prevent Foxtel - not other streaming services - from putting major sporting events behind a paywall.

https://www.smh.com.au/business/compani ... 5bf03.html

Lol could
Could
Could
So just more crap
& let me guess without checking
This lady is a fumble fan who probably is or came from Vicderpia

AFLcrap1 wrote: ↑Sun Sep 04, 2022 7:01 pm

Beaussie wrote: ↑Sun Sep 04, 2022 6:32 pm

Silent auction: Media execs in billion-dollar pitch for AFL rights
Zoe Samios
By Zoe Samios
September 4, 2022

The AFL is on the verge of securing a new multi-billion dollar deal to broadcast matches across Australia, but will pit its potential broadcast partners against one another for the last time on Monday in an effort to maximise cash for the code.

Media companies Nine Entertainment Co, Paramount, Seven West Media and Foxtel will present to the AFL’s top executives in what industry sources are describing as a silent auction designed to keep pressure on the current broadcast partners and generate more money than the $946 million being paid to the sport over the next two years.


The AFL is on the brink of a new multi-billion dollar deal.CREDIT:QUINN ROONEY/GETTY IMAGES

The media sources, who spoke on the condition of anonymity because negotiations are commercial in confidence, said the AFL organised the back-to-back meetings for this Monday despite the terms of a new agreement being all but signed with Seven and Foxtel. They are asking each broadcaster for their best and final bids and a deal could be signed before the end of the week.

Some executives believe the move is a way to maximise cash from the incumbents, while others have suggested the talks are ongoing because a deal could still land with Nine, the owner of this masthead, and its streaming service Stan.

Nine, Paramount, Seven, Foxtel and the AFL declined to comment.

Regardless of outcome, the AFL could receive up to $50 million per annum more than its existing deal, which would bring a five-year agreement to $2.6 billion. The AFL’s last long-term deal was $2.5 billion and ran for six years. The current deal runs from 2022 to 2024 and is costing the broadcasters $946 million in cash and contra (free advertising).

AFL chairman Richard Goyder and CEO Gillon McLachlan were spotted next to Seven West Media’s billionaire chairman Kerry Stokes at the match between the Fremantle Dockers and the Western Bulldogs on Saturday night, which made some industry executives believe the deal is all but done. Other media and AFL sources said the sporting body would not host the meetings on Monday if that was the case.

Seven and Foxtel were at loggerheads for months over key elements of a future arrangement, including the number of live matches on free-to-air. The AFL was considering delaying two free-to-air matches each week by up to two hours in interstate markets to give Foxtel more exclusivity for its streaming service Kayo Sports.

Media sources said those concerns are now resolved. A new deal will lead to AFL games in NSW and Queensland shown live exclusively on Foxtel and on a delay of up to two hours on Channel Seven under the terms that have been agreed. There will be no changes to the number of games on delay in South Australia and Western Australia and Victoria will be unaffected, according to the sources.


Seven West Media chairman Kerry Stokes sits alongside AFL boss Gill McLachlan in Western Australia on Saturday night.CREDIT:SCREENSHOT

Seven will be able to stream games on its online video service, 7Plus, and Foxtel will air AFL games exclusively on Saturdays each week.

A new deal with Seven West Media and Foxtel would not breach anti-siphoning laws, which determine which key sports and cultural events should be available for free and have been a major focus in this round of broadcast negotiations.

Communications Minister Michelle Rowland publicly warned the sporting code against reducing the amount of live matches that were available for free before speaking to key executives at the sporting body. Rowland is reviewing the laws, which only prevent Foxtel - not other streaming services - from putting major sporting events behind a paywall.

https://www.smh.com.au/business/compani ... 5bf03.html

Lol could
Could
Could
So just more crap
& let me guess without checking
This lady is a fumble fan who probably is or came from Vicderpia

Quolls2019 wrote: ↑Sun Sep 04, 2022 7:24 pm

AFLcrap1 wrote: ↑Sun Sep 04, 2022 7:01 pm

Beaussie wrote: ↑Sun Sep 04, 2022 6:32 pm

Lol could
Could
Could
So just more crap
& let me guess without checking
This lady is a fumble fan who probably is or came from Vicderpia

Sydney university educated…..

Terry wrote: ↑Sun Sep 04, 2022 6:46 pm

That's great bummy. But can you now tell me what the NRL's final position was???? I mean the exact amount. And also tell me how you know the figure. Thanks so much my dear friend.

truthbomber wrote: ↑Sun Sep 04, 2022 7:44 pm

Quolls2019 wrote: ↑Sun Sep 04, 2022 7:24 pm

AFLcrap1 wrote: ↑Sun Sep 04, 2022 7:01 pm

Lol could
Could
Could
So just more crap
& let me guess without checking
This lady is a fumble fan who probably is or came from Vicderpia

Sydney university educated…..

vicderpians do move from mongbourne to sydney for uni dopey

Gone wrote: ↑Sun Sep 04, 2022 7:45 pm

Terry wrote: ↑Sun Sep 04, 2022 6:46 pm

That's great bummy. But can you now tell me what the NRL's final position was???? I mean the exact amount. And also tell me how you know the figure. Thanks so much my dear friend.

It was announced as just over 400m pa.

The AFL are recieving 473m pa for 2023 and 2024.

Do keep up

Terry wrote: ↑Sun Sep 04, 2022 8:07 pm

Bummy, there is a bit of a problem here pal. It's your use of the word "just". Can you please provide evidence that it was uttered by any NRL official. Anywhere. Any time. The deal was commercial in confidence. It was announced as "over $400M". Meaning it could be anything up to $499M. Proof please pal. Thanks in advance.

Gone wrote: ↑Sun Sep 04, 2022 7:45 pm

Terry wrote: ↑Sun Sep 04, 2022 6:46 pm

That's great bummy. But can you now tell me what the NRL's final position was???? I mean the exact amount. And also tell me how you know the figure. Thanks so much my dear friend.

It was announced as just over 400m pa.

The AFL are recieving 473m pa for 2023 and 2024.

Do keep up

truthbomber wrote: ↑Mon Sep 05, 2022 7:27 am

aflol 2023/24

foxtel .... "not much more then the old deal "

Ch 7..... 730 mill for 5 years from 2020-2024

Telstra 50 mill

only aflol maths gets their figure up to 473 mill a year

Gone wrote: ↑Mon Sep 05, 2022 2:23 pm

After months of negotiations, arguments and a surprise intervention from the communications minister, the AFL appears set to lock in a new long-term broadcast deal with the Foxtel Group and Channel 7.​
Under the terms of the new deal which is now expected to be finalised this week, Channel 7 and the Foxtel Group are set to extend their existing arrangements with the AFL in a move that significantly ensures the long-term success of both broadcasters

While the league attempted to create a bidding war by drumming up interest from alternative broadcasters including Paramount+/Channel 10, Stan/Channel 9 and Amazon Prime, ultimately the experience and partnership of Foxtel/Kayo and Channel 7 was too good for the AFL to walk away from.

TV Blackbox understands Kayo’s significant existing customer base, particularly in the key growth markets of NSW and Queensland was a key factor in the AFL’s decision to stick with its incumbent broadcast partners.

While the final terms of the deal are still to be signed off upon in coming days, the AFL looks set to pocket approximately $550 million in cash and contra per year under the new arrangement

TV Blackbox understands key changes under the new deal will see all Saturday afternoon and night football during the home and away season become exclusive to the Foxtel and Kayo platforms in what is being described as a “Super Saturday” block of programming.

Foxtel, who pay the bulk of the rights fees for the sporting code is also expected to close a loophole that currently allows Channel 7 to live broadcast Foxtel produced coverage of interstate teams into their local markets.



Under the new deal it’s expected this ‘local team’ coverage for interstate teams will be broadcast on a two-hour delay on 7mate allowing Foxtel/Kayo to maximise its live broadcast rights.

As compensation for the loss of Saturday football, the Seven Network is expected to receive a significant increase in the number of Thursday night games, with that timeslot set to become a permanent fixture of the ‘home and away’ season.

The new deal is also set to see footy fans receive an alternative streaming option for the first time.

Channel 7 is believed to have secured permission to stream its coverage of Thursday night, Friday night and one Sunday afternoon game on the network’s own streaming platform 7Plus.

Seven’s advertiser-supported streaming coverage on 7Plus will compete against the commercial-free alternative on Kayo for the first time. Alternatively, Foxtel/Kayo will look to distinguish its subscription streaming coverage by providing its own commentary line-up for all nine games of each round.


The move will enable fans to have the option of switching between Seven’s commentary line-up of James Brayshaw and Bryan Taylor or Fox Footy commentators including Anthony Hudson, Dwayne Russell and Mark Howard.

Importantly, free-to-air viewers look set to maintain access to all finals football via the Seven Network.

Channel 7 and Foxtel’s existing agreement with the AFL is currently set to expire at the end of the 2024 season, with the new deal set to commence in 2025.

TV Blackbox has approached Channel 7 and Foxtel for comment.