Yes its literally a survey. 12,000 homes are extrapolated out to the rest of the population.Fred wrote: Tue Jun 02, 2026 4:58 pm
They are still estimates though yes - so 1 person viewing equates to 3000 estimated viewers. Inferential statistics yes?
AFL & NRL Footy TV Ratings - 2026
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WookieReturns
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Re: AFL & NRL Footy TV Ratings - 2026
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Re: AFL & NRL Footy TV Ratings - 2026
Monday 1 June
Footy shows outside of the top 30.
Program Network Average Total TV
AFL
FOOTY CLASSIFIED -MON NINE 168,000
THE AGENDA SETTERS - ENCORE SEVEN 123,000
THE AGENDA SETTERS SEVEN 103,000
NRL
100% FOOTY Nine 176,000
THE AGENDA SETTERS: RUGBY LEAGUE - ENCORE SEVEN 64,000
THE AGENDA SETTERS: RUGBY LEAGUE SEVEN 31,000
Footy shows outside of the top 30.
Program Network Average Total TV
AFL
FOOTY CLASSIFIED -MON NINE 168,000
THE AGENDA SETTERS - ENCORE SEVEN 123,000
THE AGENDA SETTERS SEVEN 103,000
NRL
100% FOOTY Nine 176,000
THE AGENDA SETTERS: RUGBY LEAGUE - ENCORE SEVEN 64,000
THE AGENDA SETTERS: RUGBY LEAGUE SEVEN 31,000
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Re: AFL & NRL Footy TV Ratings - 2026
ok 15 min's (that is actually a better estimate i guess)WookieReturns wrote: Tue Jun 02, 2026 8:50 pmActually not quite. Average viewership is the total sum who watch for a minimum period of time, in this case 15 minutes.leeroy*NRL* wrote: Tue Jun 02, 2026 2:16 pmSimple and easy to understand below >>>>>
Traditional & Connected TV (e.g., Nielsen, OzTAM, BARB)
Reach: Counts unique viewers who tune in for a minimum of 1 consecutive minute (or >15 seconds for broadcast video on demand / BVOD)
Average Viewership: The sum of all individuals watching each minute, divided by the total duration of the program.
Re: AFL & NRL Footy TV Ratings - 2026
For clarity below is the definitive reasoning behind TV ratings reach V average numbers. It is made by TV Blackbox boss and broadcast expert Rob McKnight. His last paragraph says it all:
The Industry Spin: McKnight points out that networks push "reach" figures for PR spin because it yields massive, inflated numbers. However, when it comes down to a definitive ratings win, true industry professionals and news outlets only recognize the average audience size.
Read the whole article folks. The argument is over!!
Australian television and media commentator Robert McKnight argues that a program’s success should be judged by its average audience rather than its reach. He strongly criticizes the industry’s shift toward promoting reach, stating that network executives use it to spin false narratives and that no legitimate claim to a ratings win is based on it.
In his Media McKnight commentary on TV Blackbox, McKnight specifically highlighted these key points: The Definitions:Average Audience represents the true, consistent number of viewers who watch a show from start to finish. It measures actual, engaged viewership.
Reach represents the cumulative, unique number of people who tune in for a much shorter, fractional period (e.g., watching just one minute of broadcast TV or 15 seconds of BVOD).
The Industry Spin: McKnight points out that networks push "reach" figures for PR spin because it yields massive, inflated numbers. However, when it comes down to a definitive ratings win, true industry professionals and news outlets only recognize the average audience size.
The Industry Spin: McKnight points out that networks push "reach" figures for PR spin because it yields massive, inflated numbers. However, when it comes down to a definitive ratings win, true industry professionals and news outlets only recognize the average audience size.
Read the whole article folks. The argument is over!!
Australian television and media commentator Robert McKnight argues that a program’s success should be judged by its average audience rather than its reach. He strongly criticizes the industry’s shift toward promoting reach, stating that network executives use it to spin false narratives and that no legitimate claim to a ratings win is based on it.
In his Media McKnight commentary on TV Blackbox, McKnight specifically highlighted these key points: The Definitions:Average Audience represents the true, consistent number of viewers who watch a show from start to finish. It measures actual, engaged viewership.
Reach represents the cumulative, unique number of people who tune in for a much shorter, fractional period (e.g., watching just one minute of broadcast TV or 15 seconds of BVOD).
The Industry Spin: McKnight points out that networks push "reach" figures for PR spin because it yields massive, inflated numbers. However, when it comes down to a definitive ratings win, true industry professionals and news outlets only recognize the average audience size.
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Re: AFL & NRL Footy TV Ratings - 2026
Another big Thursday night tv ratings win for the AFL, with Adelaide winning a close game against Geelong. The Thursday night trend of AFL games outrating the NRL continues following Manly defeating South Sydney last night.
Thursday 4 June
SEVEN’S AFL: THURSDAY NIGHT FOOTBALL Seven 1,764,000 697,000 95,000
THURSDAY NIGHT NRL LIVE Nine 1,393,000 609,000 129,000
Thursday 4 June
SEVEN’S AFL: THURSDAY NIGHT FOOTBALL Seven 1,764,000 697,000 95,000
THURSDAY NIGHT NRL LIVE Nine 1,393,000 609,000 129,000
