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Seven take over Prime Group

Posted: Mon Nov 01, 2021 12:17 pm
by Fred
See Seven are taking over Regional Prime group - and wondering what this may mean for the AFL. Given the potential benefits for advertises of having one group to go through for national coverage, the value of live sport to FTA TV, will this result in more dollars? Will it result in a more uniform national coverage - thus less dollars as AFL getting more from the deal.

https://www.brisbanetimes.com.au/busine ... 594v3.html

Discuss:

Re: Seven take over Prime Group

Posted: Wed Nov 03, 2021 4:37 pm
by leeroy*NRL*
The announcement of a Prime deal comes days after Seven announced it had renegotiated its debt. Seven now has $600 million debt facility with two local banks - ANZ and Westpac - under improved terms. Seven’s debt was previously owned by eight banks - four local, and four international.

that is more interesting.

now it is 800mill with the purchase of PRIME>